Cookie Preferences

We use cookies and similar tracking technologies to enhance your experience on our Site, analyze site performance, and for advertising purposes. This section explains the types of cookies we use and how you can manage your preferences. We believe in transparency and user control, in compliance with privacy laws like the EU GDPR and California’s CCPA/CPRA, which require user consent for certain cookies.

What are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, etc.) when you visit websites. Cookies store small pieces of data, which help websites remember your preferences, login status, or track your activities for various purposes. Similar technologies include pixels, web beacons, or tags (like the Facebook Pixel) that function in a comparable way.

Cookies can be first-party (set by our Site) or third-party (set by other companies’ services that we use, such as analytics or advertising providers). Cookies can also be categorized by duration as session cookies (which disappear when you close your browser) or persistent cookies (which remain on your device for a set period or until deleted).

Types of Cookies We Use

1. Strictly Necessary Cookies
   These cookies are essential for the Site to function properly and cannot be switched off. They are usually set in response to actions you take, such as logging in, navigating the site, or filling in forms. Necessary cookies ensure basic features like page navigation, security, and accessibility work correctly. Without them, services you’ve asked for (like logging into your dashboard or submitting a form) cannot be provided. These cookies do not store any personally identifiable information.
2. Functional/Preference Cookies
   These cookies allow the Site to remember choices you make (such as language or region selection) and provide enhanced, more personalized features. They may be set by us or by third-party providers whose services we’ve added to our pages. Disabling them may affect functionality.
3. Analytics/Performance Cookies
   We use these cookies to collect information about how visitors use our Site, so we can measure and improve its performance. We use tools such as Google Analytics, Hotjar, and HubSpot to understand how users interact with the Site. These tools may collect IP addresses (anonymized where possible), device type, browser, and on-site behavior such as clicks, scroll depth, or session time. The data is generally aggregated and does not personally identify you.
4. Advertising/Marketing Cookies
   These cookies are used to show you relevant ads on other websites and platforms. They help us understand ad performance and build custom audiences. We use tools like Facebook Pixel and LinkedIn Insight Tag to support remarketing campaigns and track engagement. These cookies may collect device IDs and behavioral data. If you disable these cookies, you may still see ads, but they will be less relevant to you.

Cookie Consent and Managing Preferences

When you first visit our Site, you will see a cookie banner asking for your consent to enable optional cookies. You can choose to:

• Accept All Cookies
• Reject All Non-Essential Cookies
• Customize cookie preferences by category

You can access or change your cookie preferences at any time by clicking the “Cookie Preferences” link in the website footer. Additionally, most web browsers provide controls to delete or block cookies in the privacy settings. Note: Disabling all cookies may limit site functionality.

Online Tracking and Global Privacy Control

We do not respond to legacy “Do Not Track” signals. However, we do recognize Global Privacy Control (GPC) browser signals where applicable and will treat them as opt-out requests under CCPA/CPRA or similar laws.

Third-Party Cookies and Data Sharing

When you allow analytics or marketing cookies, data may be shared with third-party providers such as Google, Meta (Facebook/Instagram), Hotjar, and HubSpot. These services have their own privacy policies and may use data for analytics or advertising purposes on their platforms.

Your Consent

By using our Site and clicking “Accept” on the cookie banner, you consent to the placement of cookies as described. You may withdraw your consent at any time through your cookie settings or browser tools.

Changes to This Cookie Policy

We may update our cookie usage and this policy from time to time. If we introduce new tools or categories of cookies, we will update this page and notify you accordingly.

Questions? Contact us at info@ioniatrade.com.